Skip to main content
技术与革新

Senior Content Strategist, Group Digital, IKEA Ingka Group

(opens in new window)申请
  • Malmo, Skåne Län, Sweden
  • 网络技术与数字解决方案
  • 全职
位置

职位描述

  • 职位 ID: 296397

  • 发布日期: 19/06/2025



  • It is a great time to be working in Content Strategy at IKEA!

    At IKEA we take Content seriously — and we’re looking for Senior Content Strategists who understand how to co-create amazing, personalised experiences for people all over the world.

    Guided by our motivation to create a better everyday life for the many people, we are driving a human-centred approach to content into all areas of the organisation, putting the customer and co-worker at the center of everything we do.

    What you'll be doing day to day

    Have you dreamed of crafting and leading digital content strategy to help billions of people create a better everyday life at home? The Sr. Digital Content Strategist is an amazing opportunity to bring your content strategy experience to help IKEA achieve that vision.

    You will work in highly collaborative cross-functional teams across UX, Marketing, Research, Product, Data and Engineering to deliver world-class digital experiences, crafting and leading content strategy. You’ll also help to lead content strategy workshops, drive education around content strategy, create toolkits and more to ensure we have a mature, human-centred content approach.

    You are passionate about and highly experienced in creating and delivering digital experiences that have a big impact on people’s lives and their relationship with a company’s products and services. As a seasoned team player, you understand that a flexible approach is critical to doing good work. You understand how to drive change and accept change, and you have experience navigating a complex environment.

    Let’s talk about you!

    • You have experience in crafting Digital Content Strategy in an omnichannel setting
    • You have a good understanding of adaptive, personalised content and content modelling, and can explain the benefits of these approaches to the business and transform these into requirements for digital product implementation
    • You are comfortable working with a wide variety of content-producing teams to drive a cohesive content experience
    • Helping to transform content strategy use cases into best practices and create new ways of working with content in a complex environment
    • You enjoy creating a network of colleagues and partners, and are happy to present new ideas to product, marketing, and design
    • You enjoy following changing digital trends and understanding and contributing to innovative content solutions that meet human needs
    • You know how to continually benchmark against industry standards to continuously validate and improve deliverables
    • You have experience working in an agile, highly collaborative team of global and local marketing, experience design, product, tech, data co-workers

    Together as a team

    At Group Digital, we set the global digital agenda to transform IKEA into the world's leading multichannel home furnishing company. We are advocates for equality, diversity, and inclusion in everything we do.

    We are building and maturing the Digital Experience Design organisation and need passionate co-workers to help drive IKEA into the future.

    Join us to start the journey of a lifetime.

    Questions and support? Let's connect!

    This role will be based in Malmö, Sweden, and reports to the Director of Digital Experience Content Strategy; our team of content strategists and UX writers is based in both Amsterdam and Malmö, Sweden. Our organisation also has co-workers in Madrid, Shanghai, and Philadelphia.

    Along with a CV, please submit a portfolio of signature content strategy projects or initiatives you have led and contributed to. Also note that we don’t handle any applications via mail, and we accept applications only in English.

    As you might know, in Sweden it’s common to take a few weeks of holiday during July, most people take over multiple weeks in a row; at IKEA we are no different. We believe in a healthy work-life balance and encourage our co-workers to take time to relax, recharge, and unwind. Because of this great benefit, the recruitment process might take a bit longer.

    In this recruitment, there is no relocation support provided by Ingka, hence we are looking for people already living in or within commuting distance of the mentioned location.

    Questions about the recruitment process? We are more than happy to provide answers. Feel free to connect with our recruitment specialist at carl- johan.andersson@ingka.ikea.com. This ad will close when we find the right candidate, so please apply as soon as possible.

    We are looking forward to your application!




(opens in new window)申请